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The Four Africas: Nigeria – The Unstoppable Super Eagle
LAGOS (Capital Markets in Africa) – It is a results-driven world we live in, like it or not. And the rules are simple, occasionally ruthless, but invariably bottom-line. Whenever international financial institutions or global marketing giants look to invest their capital, manpower and technology in a new market, they invariably ask one question: Are the fundamentals sound? If the answer is “yes,” they continue. They set down roots. And they often use that nation as…
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